“Do the best you can until you know better. Then when you know better, do better.”
– Maya Angelou
Welcome & Thank You
Thank you for caring enough about animals to examine the realities behind the idyllic farm images promoted by the food industry.
These animals are hidden away in warehouses where they are deprived of fresh air, sunlight, and the ability to express natural behaviors essential to their well-being.
In response to increased awareness of these conditions, more consumers are seeking meat, dairy, and eggs from companies that purport to treat animals better.
To profit from this market, producers are introducing more food labels pertaining to animal welfare, using terms such as: happy, natural, cage-free, free-range, and humane.
But what does “humane” really mean in this context? And are “cage-free” and similar labels reliable indicators of a happy life or a natural environment? This website answers those questions.
In the U.S. alone, more than 260 million male chicks are killed in the egg industry every year.
Happy Dairy Cows?
In many respects, cows used for dairy suffer more than cows killed for beef.
Animals raised under many humane labels also end up at the same slaughterhouses as factory-farmed animals.
Two acres of rain forest are cleared each minute to raise cattle or crops to feed them. 35,000 miles of American rivers are polluted with animal waste.
According to climate research, animal agriculture accounts for more human-caused greenhouse gases than all transportation combined.
Having or showing compassion or benevolence
"The one thing we need more than hope is action. Once we start to act, hope is everywhere." ~ Greta Thunberg
"How beautiful is a world that is healthy, well-fed, and kind... all at the same time."